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Mater Nappies has been named as the most trusted brand in baby care among Australian parents, by securing a spot in the country’s top 10 products of the decade.
Voted on by thousands of household shoppers, the only certified Australian made*, hospital-developed nappy range has been listed amongst iconic brands including Vaseline, Berocca and Heinz, as the leading product in baby care by consumer awards company, Product of the Year.
Announced just in time for World Product Day on Wednesday 27 May, Product of the Year’s top 10 products of the decade is the world’s largest consumer-voted award for product innovation and aims to guide consumers by serving as a shortcut for shoppers—saving them time and money.
Mater Nappies are part of a wider maternity and baby care product range to support mums with high quality and locally made products, developed by Australia’s largest maternity service, Mater Mothers’ Hospitals.
Created from a passion for healthy infant skin care, the range has won a number of accolades since launching in 2013, making its name known as a crowd favourite for families.
Mater’s Director of Mater Products Tania Alves said the unique co-creation process has been central to Mater Nappies becoming a staple across many Australian households.
“Our products were carefully curated with feedback from over 3000 midwives and mums across Australia,” Ms Alves said.
“Combining this focus on collaborating with our consumers with our product quality, Mater Nappies enable our teams to continue the exceptional care from Mater Mothers’ Hospitals into the home.”
“We are very proud that Mater is the first and only hospital brand in the world to develop its own range of disposable nappies, which are endorsed by midwives and loved by mums across Australia. Being named as one of the best in the decade gives us a great opportunity to thank all those who made Mater Nappies possible.”
Proceeds from Mater Nappies support Mater Little Miracles to fund important research projects that will give babies throughout Australia the best possible start in life.
The Mater Baby Products’ range is available locally at select Woolworths Supermarkets and pharmacies and nationally via our online store. For retail stockists visit www.materbabyproducts.com.au or call 1300 162 837.
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